
Professional development

hubspot crm
Hubspot Academy, 2025. Key competencies: Certified in HubSpot Sales Hub CRM with hands-on experience setting up pipelines, customizing deal stages, and building workflows to automate and streamline outbound sales efforts. Skilled at aligning CRM structure with sales processes to improve lead tracking, team efficiency, and conversion outcomes.

AB testing
Udemy, 2025. Key competencies: Developed proficiency in planning and executing A/B tests and performing statistical data analysis to guide business decision-making.

Email Marketing
Hubspot Academy, 2024. Key competencies: How to plan, execute, manage, track and optimize email marketing strategies and campaigns.

Certified Marketer Level 1
General Assembly, 2023: This achievement recognized the aptitude for executing well-scoped marketing campaigns and the potential to become a leader and an expert in the field.

Hootsuite certifications
• Hootsuite Platform certificate, Hootsuite, 2023. Key compentencies: how to execute and manage social media strategies as well as manage social media content using the integrative tool Hootsuite.
• Social Media marketing certificate, Hootsuite, 2023. Key Compentencies: how to conceptualize, execute, manage, track and optimize social media marketing strategies.
Hudson County College
• Creative thinking and problem solving, Hudson County College USA, 2021. Key compentencies: Certified in Creative Thinking and Problem Solving with a focus on strategic, solution-oriented approaches to complex challenges. Able to reframe problems, identify root causes to implement effective solutions.
• Online Business entrepreneurship, Hudson County College USA, 2021. Key compentencies: clinical skills on how to set up a website and customer payment systems.
